New Normal

I was struck by the fact that despite the advances we've made in medicine, young women are still vulnerable to HIV/AIDS. Young women are vulnerable because it is just as normal for a 16 year old girl to sell sex in Africa as it is for you to go to the grocery store in America (for example).

In what way is your idea innovative?

The ‘New Normal’ idea brings to light the realities of the structural drivers by portraying their effects in a typical LIFE magazine advertisement from the 60’s. More at www.behance.net/carriestiens

Discussion

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by mariasuzen

5 months ago | Reply

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by jamalsee

6 months ago | Reply

I think the concept of "The New Normal" is particularly informative. A large aspect of the fight in attention and avoidance is that HIV/AIDS is a NORMAL aspect of lifestyle in creating nations. MagnetKeyword Review

by johny12055

7 months ago | Reply

by johny12055

7 months ago | Reply

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by alexanderspear

7 months ago | Reply

HIV is the disease which spreads only by sex. [url=http://amazing.evenweb.com/]amazing widget[/url]

by alexanderspear

7 months ago | Reply

The New Normal infographic for the International Center for Research on Women and the global HIV/AIDS network... http://green-mother.com

by Greenmother707

8 months ago | Reply

The New Normal infographic for the International Center for Research on Women and the global HIV/AIDS network... http://green-mother.com

by Greenmother707

8 months ago | Reply

I think the message of "The New Normal" is particularly insightful. A huge part of the battle in awareness and prevention is that HIV/AIDS is a NORMAL part of life in developing countries. Pairing this message with iconic imagery from the formative days of America's current perception of NORMAL brings this message home to the American psyche. Establishing a new normal in developing countries is the deepest challenge of HIV/AIDS prevention and elimination.

by jwinfrey

10 months ago | Reply